Our best fashion tips are now in video

Since its creation, The Nines has not limited itself to offering clothing and accessories for men. Our ambition has always been to pass on a certain culture of elegance: explaining the details that make the difference, highlighting craftsmanship and helping everyone build a lasting wardrobe.

It is in this spirit that we are now developing our content on Instagram and TikTok. Through short, visual formats, we share every week practical tips to better understand men's fashion. 

Learning to dress better, simply

Dressing well is not about following complex rules or constantly renewing your wardrobe. Often, a few adjustments are enough to improve the balance of a silhouette or better enhance an outfit.

Our video tutorials answer the questions many men ask themselves every day: we cover practical topics, directly applicable, in order to make style more accessible and less intimidating.

The goal is not to dictate what you should or should not wear, but to give you the keys to understand why certain choices work better than others.

Decoding the details that make the difference

Successful elegance is often found in the detail: a well-proportioned jacket, trousers at the right length or a shirt collar suited to the shape of the face can transform the overall look of your outfit! On our social media, we take the time to explain these details through concrete examples and visual demonstrations.

You will find content dedicated to:

- the fit of garments;

- color combinations;

- shirts and their different collars;

- ties and knots;

- the essential rules of tailoring.

Better understanding materials and fabrics

At The Nines, we place particular importance on materials. Behind every garment lies a fabric, a weaving technique, a history and a craft.

Our videos allow us to explore the world of textiles from a more educational angle. We regularly present the characteristics of the different fabrics used in our collections and the reasons why they are suited to certain seasons.

Among the topics we frequently cover:

- summer fabrics such as linen, Fresco or seersucker;

- the specificities of Italian and English wools;

- the advantages of natural materials.

A way to better understand what lies behind a beautiful piece!

Behind the scenes of The Nines

Instagram and TikTok also allow us to take you behind the scenes of the brand!

You will discover the latest additions to our collections, the inspirations that guide their development and the details of certain products. This content offers you a deeper look into our approach and the work carried out to design pieces made to last.

A natural extension of our style guides

Our blog articles allow you to explore a subject in detail: social media, on the other hand, offers a more direct and more visual approach.

The two formats complement each other: one allows you to explore a topic in depth, the other to quickly grasp a concept or get advice you can apply right away.

Find us on Instagram and TikTok

To discover our latest tips, our breakdowns and the behind the scenes of our collections, join us on our social media:

Instagram:

https://www.instagram.com/theninesparis/

TikTok:

https://www.tiktok.com/@theninesparis

Every week, we share new content there, so stay tuned for the next episode!